Fujifilm’s instant camera has always been popular among the artsy crowd. Although some people like the blurry feel of instant photos, sometimes the photos are too blurry and nothing can be seen clearly, resulting in wasted film. The brand’s newly launched entry-level model, instax SQUARE SQ40, has added an automatic exposure function for this purpose.
When the user opens the camera and aims it at the subject, the camera will automatically adjust the optimal exposure, whether indoors or outdoors, to achieve better light and dark contrast. Another key feature is the selfie mode, which can be activated by simply rotating the lens and using the small mirror next to the lens for composition, very convenient.
In terms of design, the instax SQUARE SQ40 continues the style of simple and retro, with a silver-black body that highlights personality. The camera weighs about 468 grams, so it won’t feel burdensome to take pictures with one hand. At the same time, FUJIFILM has also launched SUNSET gradient square film, which adds a unique atmosphere to the photos with lower color saturation.