As the queen of controversy, Kim Kardashian has successfully continued to stir up conversations! Her own lingerie brand, Skims, has become a hot topic among netizens with the recent launch of the “Nipple Bra” featuring a protruding design. Just as the fashion world is still discussing this revolutionary design, Skims has announced another collaboration, this time with the crystal jewelry brand Swarovski, to bring a series of sparkling body jewelry, lingerie, and shapewear.
This Swarovski x SKIMS collection combines the iconic elements of both brands. Giovanna Engelbert, Swarovski’s Global Creative Director, said, “Our collaboration collection showcases the beauty of the body and celebrates the strength and independence of women. They cherish their individuality and confidently embrace life.” Kim Kardashian added, “We really wanted to celebrate individuality and creative expression through this collaboration, injecting more sparkle and charm into everyday dressing.”
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The inspiration for the collaborative series comes from the Millenia jewelry collection, with each piece carefully handcrafted by artisans. It includes body jewelry and clothing, including lingerie, bodysuits, and dresses. The body jewelry comes in inclusive sizes and is adorned with crystals, highlighting the elegant contours of women. It can be worn layered over or under clothing, and can also be paired with necklaces and bracelets.
As the co-founder and creative director of Skims, Kim Kardashian also appears in the advertising film herself, which was shot by globally renowned photographer Mert Alas, capturing the exquisite charm and aesthetics of the Swarovski x SKIMS collection and presenting a dazzling visual spectacle.