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May 21, 2019

Pursue the extreme, show unruly fearlessness! “F IS FOR… FENDI” presents FENDI headquarters extreme bike performance.

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FENDI fans not only pay attention to the brand’s new works and trends, but also keep an eye on the cross-border art performances brought by the brand’s “F IS FOR… FENDI” project. This time, “F IS FOR… FENDI” invited renowned BMX rider Nigel Sylvester to present the first BMX extreme bike performance on the rooftop of the FENDI headquarters, which was truly breathtaking.

The reason for choosing to hold it at the FENDI headquarters in the Italian Cultural Palace is because the English word “Roma” for “Rome” and the English word “Amor” for “Love” are composed of the same letters, using it as a performance venue can definitely express the love for the brand.

Nigel Sylvester is wearing the FENDI Spring/Summer 2019 men’s collection, riding a unique FENDI classic FF logo patterned bicycle, performing cool and stylish tricks such as weaving through the corridors of an Italian cultural palace, 360-degree spins, and front wheel jumps, showcasing his style and embodying a carefree and fearless spirit.

Source of information and images: Provided by FENDI

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