从前，女性魅力可能只能透过闪烁的珠宝首饰才能散发出来；但随着女性力量慢慢地在社会抬头，女性的知性美不断被唤醒。除了名贵珠宝和手表，现代女性的独立、创意、坚强、热情才是她们「最宝贵的首饰」。由内而外散发出来的光彩，才是当今对美的新定义，也是 Piaget 伯爵一直最重视的女性形象。
In the latest series of advertisements, Piaget brought together ten outstanding women from various fields around the world, with the theme of “transcending the ordinary, staying true to oneself”, showcasing their unique personal charm in front of the camera. As members of the Piaget Society, they come from fields such as art, charity, drama, music, including Korean actress and brand ambassador for the Asia-Pacific region Kong Hyo-jin, New York socialite and fashion entrepreneur Olivia Palermo, renowned Chinese visual artist Chen Man, the Chinese-American actress Constance Wu who has made a name for herself in Hollywood, and the well-known Hollywood actress Jessica Chastain, and so on. Through this project, the brand connects them, spreads positive energy, and hopes to inspire and bring back the unique charm of women in different regions.
她们十位在广告中都带着 Limelight Gala 腕表拍摄，透过她们不同的风格来展现腕表多面的魅力。这是 Piaget 最为经典的女性表款，就如现代女性各自拥有独特风格一样，Limelight Gala 能经历时间的洗礼，见证着女人蜕变的过程。
图片来源：伯爵
