Jaeger-LeCoultre’s Reverso flip series is one of the brand’s classics. This watch, which has been around for over 90 years, has a unique reversible case, while its styling continues the decorative artistry of its debut, presenting a vintage and concise geometric beauty. Recently, the brand invited global brand ambassadors Anya Taylor-Joy and Lenny Kravitz to appear in the short film “Master Watchmakers in the Watchmaking World” by Jaeger-LeCoultre, showcasing the beauty of the Reverso series and paying tribute to the watchmakers who silently work.
The video features a minimalist background, directed by French visual artist and creative director Quentin Deronzier, with music produced by the French duo The Blaze. Anya wears the Reverso Duetto Small reversible series watch in rose gold, which features a design that alternates between day and night. The watch displays time in two completely different styles on the front and back dials, and is accompanied by a bracelet made of polished gold links. The front dial has an elegant and understated silver sunray pattern, while the back dial is adorned with diamond-set engravings that contrast with the black lacquer, creating a luxurious and magnificent look.
As for Lenny, he wore the Reverso Tribute Duoface Tourbillon rose gold watch. The front dial of the watch features a silver sunray pattern, while the back dial features a black sunray pattern. With its innovative tourbillon and a thickness of only 9.15 millimeters, the watch embodies intricate mechanical features while maintaining a slim and elegant design.
These two watches, while maintaining a classic appearance, showcase Jaeger-LeCoultre’s constant spirit of innovation, presenting the brand’s outstanding pursuit of technology and aesthetics. The short film “Master Watchmakers in Watchmaking” highlights Jaeger-LeCoultre’s praise for silent dedication and professional spirit, inspiring people deeply.