Panerai Recently announced that popular mainland actress Dilraba officially became the global brand ambassador, also the first female to take on the role since the brand was established.
In just a few short years, Dilraba, who grew up in an artistic family, has gained widespread recognition in the mainland Chinese film and television industry by portraying several iconic roles that have deeply resonated with audiences. With her natural beauty, Dilraba possesses a captivating appearance that shines on stage, and her confident and determined personal charm exudes a unique aura that aligns perfectly with Panerai’s definition of a female role model. Jean-Marc Pontroué, CEO of Panerai, believes that as the first female global brand ambassador for Panerai, Dilraba’s brave and confident personality perfectly embodies the brand’s spirit, igniting a passionate welcome for her to explore the future with Panerai.
Dilraba expressed: “While Panerai adheres to the brand’s traditional style and values, it continues to actively break through and innovate, a spirit that deeply moves me. With extraordinary creativity and exquisite craftsmanship, Panerai constantly explores the unknown, a courage and passion that I greatly admire. I am honored to be the global brand ambassador for Panerai, and I am very much looking forward to appreciating and exploring the beauty of high-end watchmaking.”
The brand announced the news and released the styling photos shot by Dilraba Dilmurat as the global brand ambassador for the first time. She was the first to wear the two new Piccolo Due watches created by Panerai for women, both with a diameter of 38mm and equipped with the P.900 automatic winding mechanical movement: the PAM01273 (with a blue crocodile leather strap) and the PAM01123 (made of fully polished stainless steel case). The appearance of these two watches from the same series is Panerai’s hope to showcase Dilraba Dilmurat’s unique vitality and elegant image, echoing the spirit of the brand.
資料及圖片來源：Courtesy of Panerai
