10/10 HOPE, a concept lifestyle store originating from Taiwan, officially opened its first physical store in Causeway Bay’s Fashion Walk this month! We have carefully selected unique and pure brands from around the world, including a range of organic products for skincare, hair and home care, fragrances, aromatherapy, and tea therapy. We aim to bring balance to your body, mind, and soul, and create a proposal for a quality lifestyle.
The four core values of the brand, namely “Healthy,” “Organic,” “Positive,” and “Eco-friendly,” are highlighted in the new brand visual design. The original brand logo “10/10” has been optimized with a softer edge and more gentle lines. At the same time, “green” is used as the new brand representative color, deepening the brand image and allowing this pure power to guide everyone in living an ideal life in harmony with nature.
The new store in Causeway Bay is dominated by light and earthy tones, echoing the brand’s pursuit of perfection, purity, and sustainability. It also uses environmentally friendly materials to balance the lack of human warmth in modern minimalist style, presenting a unified and harmonious style. The display positions, made of rammed earth and walk boards, complement the main color scheme, giving the space a natural charm and making people feel at ease, as if they are back home.
Popular brands that should not be missed include the minimalist skincare brand L:A BRUKET from the Swedish coast, the British aristocratic brand Bamford, the UK’s No.1 natural organic skincare brand Dr. Jackson’s, and the Australian pure natural home cleaning brand Bondi Wash. Not only do they reduce damage to the skin and body, but they also reflect love for the earth, internally and externally caring for the skin and body, making skincare simple and reassuring.
Top 4 Best-Selling Products with High Repurchase Rate
1. L:A BRUKET 017 Lip Balm Almond Coconut HK$135/14g
Relieve dry lip troubles effortlessly! This natural lip balm contains beeswax, almond oil, and coconut oil, with a lightweight and comfortable texture that nourishes and protects the lips. It provides long-lasting comfort and moisture, suitable for both hot and dry or cold climates. It has been awarded the COSMOS NATURAL certification by the European Union, making it safe for sensitive skin to use!
2. bamford Geranium Shower Gel HK$465/500ml; HK$290/250ml
The herbal center fragrance of Egyptian geranium is combined with lavender and spicy tonka bean, with a touch of peppermint and blue gum eucalyptus, invigorating the body and mind during bathing, bringing balance and relief, and removing the fatigue of the day. The gentle plant-based shower gel contains soothing aloe vera, rich in anti-aging ingredients, cleansing and restoring skin vitality, injecting positive energy into life again!
Further reading:
- Japanese drugstore cosmetics dominate the rankings! @cosme reveals the top 1 popular beauty product for 2023
- Diana, Princess of Wales’ dress sold for a record-breaking $1.148 million, exceeding the estimated price by 11 times
- 2023 Beauty Empties: Top 5 Recommended Empty Bottles of the Year by Artists, Fashion Illustrators, and Celebrity Makeup Artists
3. Dr. Jackson’s 05 Facial Gel HK$680/50ml
In winter, when the temperature is low, the skin tends to become dry in the dry and cold environment, causing dehydration and dryness. A moisturizing “facial cream” is the most suitable choice to immediately soothe dehydrated and thirsty skin, and to calm sensitive skin after sun exposure or tiredness from staying up late. It revitalizes and repairs the skin! Combining toner and essence into one, it can be used on the face and around the eyes, brightening and firming while combating eye puffiness, allowing your skin to regain its best condition. With a combination of natural ingredients and cutting-edge science, it is suitable for all skin types, moisturizing the skin anytime, and making tired skin regain its radiance.
4. BONDI WASH Tasmanian Pepper & Lavender Natural Essential Oil Disinfectant Spray HK$380/500 ml
Pure and reassuring choice! Tasmanian pepper, with its faint woody aroma, complements the relaxing scent of Australian lavender, combining purification, disinfection, and hand hygiene in one. Use it anytime, anywhere to purify and freshen the space. The natural protective power of Australian native plant essential oils also demonstrates excellent cleansing effects. In addition to being used for surface cleaning, it is also a gentle and moisturizing disinfectant spray that contains aloe vera and vitamin E.
10/10 HOPE Causeway Bay Famous Store
Address: Shop 7, Fashion Walk, No. 11-19 Jardine’s Bazaar and No. 27-47 Paterson Street, Causeway Bay
Opening Hours: Monday to Sunday, 11:00 AM to 9:00 PM
Phone: (852) 3101 0182
