TAG Heuer announced that Chinese swimmer Tan Haiyang has become the latest brand ambassador. Starting swimming at the age of 6, winning his first national competition at 15, and claiming the gold medal at the National Games at 18, Tan Haiyang has continuously demonstrated his talent in swimming throughout his growth. In 2023, he reached the peak of his career by winning four events at the Swimming World Championships in July, breaking the world record in the men’s 200m breaststroke. He has since won multiple titles at the Asian Games and Swimming World Cup, showcasing his strength in the breaststroke discipline. Tan Haiyang is the first male swimmer to sweep the 50m, 100m, and 200m championships in the same stroke at the same World Championships, earning him the title of “Swimming Athlete of the Year” by FINA. Through this partnership with Tan Haiyang, TAG Heuer once again demonstrates its strong commitment to the world of competitive sports.
Tin Hoi-yang wears the TAG Heuer Aquaracer Professional 300 watch, closely connected to the ocean, continuing the heritage of the iconic 844 diving watch released in 1978. This bold yet elegant watch is not only durable and stylish, but also ergonomic in design, achieving powerful performance, embodying the fearless spirit of the TAG Heuer brand. In addition, the TAG Heuer Carrera chronograph watch with an 18K 3N yellow gold case perfectly complements Tin Hoi-yang’s world champion status. The story of this watch dates back to a revolutionary idea proposed by Jack Heuer in the 1970s: to gift race car drivers watches made of gold. These watches were not just rewards for the drivers, but also became partners in their relentless pursuit of victory. Over the years, these gold watches have evolved from mere timing tools to symbols of achievement, courage, and the relentless pursuit of excellence. This 39mm TAG Heuer Carrera chronograph watch exudes vintage charm while bearing witness to the brand’s unstoppable spirit, inspiring Tin Hoi-yang and wearers alike to embrace the path to success like legendary drivers in history.
