Louis Vuitton announces that Korean actor Gong Yoo has become the new brand ambassador. Gong Yoo has shown exceptional versatility and extraordinary charm on screen. From his breakthrough performance in the TV drama “The 1st Shop of Coffee Prince,” to his acclaimed role in the thriller film “Train to Busan,” and most recently in the sci-fi suspense series “The Silent Sea,” he continues to push boundaries and interpret each role with dedication. His spirit of innovation aligns perfectly with the DNA of Louis Vuitton.
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In addition to focusing on his acting career, Gong Yoo is also concerned about society, echoing Louis Vuitton’s commitment to charity, sustainable development, and social work. In fact, Gong Yoo has always had a friendly and close relationship with Louis Vuitton, not only attending men’s fashion shows and the opening of the Seoul flagship store, but also starring in global LV Tambour Horizon watch advertising specials. Gong Yoo is now a brand ambassador for Louis Vuitton and will showcase his unique style and influence in various projects and activities. Looking forward to more exciting collaborations between the brand and Gong Yoo in the future!