Men want to create a transparent and natural makeup look, and the choice of foundation is often important. shu uemura’s flagship unlimited lightweight and long-lasting foundation not only creates a natural matte finish, but also has the effect of long-lasting and non-smudging color. When paired with the unlimited lightweight and moisturizing powder in 8 different shades, it creates a light and thin makeup look with fine powder, making the foundation more long-lasting and comfortable, and showcasing a healthy matte and matte effect.
Earlier, shu uemura once again invited Mirror member Jiang Yisheng (AK) to shoot an advertisement for their flagship foundation, unlimited lightweight and long-lasting foundation and the new unlimited lightweight and moisturizing powder. In the video, he gracefully dances and the fine powder creates a light and thin makeup look, showcasing a healthy matte finish.
AK said, “For this advertising shoot, knowing that we needed to incorporate some dance elements to highlight the elegant and dynamic Japanese calligraphy brush strokes that make up the exclusive pattern on the square powder box, I suggested that the director play a gentle and sentimental Japanese song on set, allowing me to immediately immerse myself in the simplicity and unique aesthetics of Japan. Despite constantly repeating movements and sweating profusely during the shoot, by the end, I was delighted to see that my skin tone remained bright, non-dull, non-greasy, and non-shiny. It truly achieved 18 hours of comfortable and radiant, healthy matte makeup!”
