Tommy Hilfiger and CLOT have collaborated to launch an iconic Lunar New Year collection, showcasing the fusion charm of East and West cultures. The collaboration between Tommy Hilfiger and streetwear pioneer CLOT not only celebrates the arrival of the Year of the Dragon, but also marks a significant moment for CLOT’s 20th anniversary.
This collaboration is inspired by the positive energy and unity of the Lunar New Year. Tommy Hilfiger and CLOT aim to incorporate the concept of family connection into the core values of both brands. Through this collaboration, they have successfully merged Tommy Hilfiger’s classic American collegiate style with CLOT’s Chinese street fashion, creating a series of eye-catching new styles.
The Tommy x CLOT collection includes a total of 23 items, which draw inspiration from Tommy Hilfiger’s classic designs and cleverly incorporate avant-garde elements of Asian youth culture. The standout design in the collection is the reversible bomber jacket, featuring a combination of red, white, and blue on one side and a unique Tommy x CLOT pattern on the other.
Edison Chen said that Tommy Hilfiger’s clothing has always been his idol when he was young, and now he can incorporate his own culture into this collection, making it a symbol of the power, courage, and success of the dragon.
Tommy x CLOT’s advertising campaign tells the story of a group of friends who have settled abroad and how they create new traditions in New York City. Through a shared mindset, they showcase the warmth and unity of family.
