Linking fashion with the NFT sector, perhaps everyone has always forgotten that the most direct way is to have brands design clothing that can be used in NFTs. Led by Alessandro Michele, GUCCI recently designed a unique gift for Wagmi-san, presenting a series of brand clothing with exclusive PFP avatars to thank this digital artist for the invitation.
As the founder of the renowned digital accessories store 10KTF, Wagmi-san recently invited Alesandro Michele to visit its accessory store in New Tokyo to explore the metaverse world together. As a result, GUCCI decided to invite 10KTF to collaborate on creating a digital project called “10KTF Gucci Grail,” based on the fashion designed by Alessandro Michele, to dress up a variety of popular PFP avatars, including Bored Ape, World of Women, and Cool Cats, with limited edition clothing created by Wagmi-san. Additionally, Wagmi-san and Alessandro Michele will collaborate to create two exclusive Gucci looks, drawing inspiration from the brand’s iconic collections Aria and Love Parade, offering a variety of designs and color combinations to showcase unique personalities in the digital parallel world. The new project will be launched in the experimental space of Vault.
Alessandro Michele, who has always been dedicated to creation, culture, and history, had already led GUCCI into the digital and NFT world before this project was born. Storytelling has always been Alessandro Michele’s favorite way of creating and narrating, so to enhance the project’s story, Alessandro Michele deliberately presented a “crystal ball” as a gift to Wagmi-san. The crystal ball has now appeared in front of three groups of people, including those who already have PFP avatars, members of the Gucci Vault community on Discord, and residents “settled” in New Tokyo with Master Wagmi-san. All individuals holding the crystal ball can choose a personalized digital avatar created by Wagmi-san in a Gucci style.
“10KTF Gucci Grail” not only emphasizes everyone’s unique personality but also unleashes the vast and amazing potential of virtual reality, allowing us to establish a digital identity and enter another parallel world. Through the Vault project, we can use Gucci’s classic elements to shape another self, racing with our chosen style in the metaverse. Brand supporters of all PFP holders, let’s meet at 10KTF!
資料及圖片來源：Courtesy of GUCCI
