The recent popular item in Japan that everyone is crazy about is definitely the eco-friendly water bottle from MUJI, which was just released in July! This water bottle, with its minimalist design, has captured the hearts of the Japanese people, and its eco-friendly concept has made it a big hit, becoming a popular new product!
MUJI, which has always focused on environmental protection, aims to change the Japanese habit of using disposable plastic bottles by encouraging everyone to bring their own water bottles when going out, reducing the waste of plastic bottles. They have introduced this environmentally friendly water bottle that sells for only 190 yen. The flat bottle body is made of PET material, lightweight and space-saving, yet still has a capacity of 330ml. The design follows MUJI’s minimalist style, with only a small “water” character printed on the transparent bottle body, paired with a black bottle cap, simple, direct, and aesthetically minimalist.
In addition to eco-friendly water bottles, MUJI is also implementing a “self-sufficient water plan.” It is expected that by 2020, approximately 400 domestic stores will be equipped with water dispensers, providing free water to customers and even passersby. To support this plan, the brand has also launched a mobile app called “Water,” through which you can check the water supply status of nearby stores and learn about the improvement in plastic bottle usage and carbon dioxide emissions under the plan, promoting an eco-friendly lifestyle from different perspectives.
Are you also interested in getting an eco-friendly water bottle to contribute to the environment? Unfortunately, this product, water supply service, and app are currently only available in Japan and have not been introduced to other markets. If you want to embrace a MUJI-style eco-friendly lifestyle, you’ll have to wait patiently for now!
