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December 15, 2020

Fashion’s New Attitude in the Post-Pandemic Era: BOTTEGA VENETA Salon 01 London

Bottega Veneta The new Salon 01 London collection was officially unveiled last night, with the brand’s creative director Daniel Lee choosing the Sadler’s Wells Theatre in London as the venue for the physical presentation, showcasing the new works in a simple and spacious colorful exhibition space!

Inspired by the lifestyle of home quarantine during the epidemic, Daniel Lee incorporates the concept of home throughout the entire collection, focusing on comfort and casual design. The fabrics are mainly relaxed and comfortable, with durable elastic materials and soft, thick knits as key elements of the collection. The silhouettes of the clothing are casual and unrestricted, simplifying everything with clean cuts that adhere to the theme of comfort throughout the collection.

How to strike a balance between comfort and style? Daniel Lee cleverly responds with vibrant colors. The high saturation and bright coloring bring a refined quality to casual designs, complemented by the on-site lighting in the same color scheme, breaking the stereotype that simplicity is boring, while showcasing the brand’s elegant and fashionable personality!

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