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January 2, 2024

Jennie is a home user! Must-have for the Quiet Luxury style, recommended for low-key and fashionable bags.

In recent years, the fashion industry has embraced the trend of “Quiet Luxury,” which advocates for a low-key and luxurious style, pursuing minimalist and classic designs with exquisite quality and attention to detail. If you’re looking to get a new handbag for the new year, here are some selected brands that embody the concept of “Quiet Luxury.” These designs are not only practical and durable but also timeless, ensuring that they will remain fashionable for many years to come.

Loro Piana

Italian brand Loro Piana, which started with top-quality cashmere, not only has exquisite weaving craftsmanship in clothing, but also excels in bag making. Among them, the Extra Pocket introduced for the first time in the autumn/winter of 2019-2020 has a modern and simple design, with the perfect size for storing essential items, making the handbag a big hit and becoming a representative work of the brand. Many colors were quickly sold out after being launched.

In the 2023-2024 Autumn/Winter collection, the brand introduces the Extra Bag from Extra Pocket, a bag with a larger capacity and more practical size that can be paired with various uses. The rectangular bag body is soft and compact, made of the finest calf leather, presenting a delicate touch. The contrasting stitching in light brown, paired with the three-dimensional polished gold pendant, showcases the brand’s craftsmanship both inside and out. The dual-way shoulder strap on the handbag can be worn on one shoulder or diagonally, making it versatile and flexible to use. From understated black, soft pink, to the exquisite and unique Kummel color, in addition to leather, there is also a Cashmere version, becoming an essential accessory for various “Quiet Luxury” styles.

Extra Bag $27,200

Extra Bag $27,200

Extra Bag $29,100

Lemaire

Lemaire, co-directed by former Hermes Women’s Creative Director Christophe Lemaire and his wife Sarah-Linh Tran, has become popular recently with one of their bags, the Croissant Bag. It is frequently seen on Instagram and in street fashion photos, and many fashion celebrities like BLACKPINK’s Jennie and Korean star Kim Go-eun are fans!

This “Bag as its Name” looks like a croissant bag, and it actually made its debut in SS 2019. However, it has become increasingly popular in recent years and its popularity has only grown. This bag comes in small, medium, and large sizes, making it highly practical. In terms of materials, it is available in Soft Nappa and Soft Grained leather, as well as eco-friendly options like Paper Leather and Coated Cotton. Its unisex design looks good on both men and women, and whether worn casually across the body or on one shoulder, it exudes a sense of casual fashion.

Large Croissant Bag Soft Grained Leather $14,600

Medium Croissant Bag Soft Grained Leather $12,400

Small Croissant Bag Soft Soft Nappa Leather $10,700

The Row

When it comes to “Quiet Luxury,” it is impossible not to mention The Row, founded in 2006 by American twin designers Mary-Kate Olsen and Ashley Olsen. Although the brand’s handbags are not priced low, their understated and durable designs, coupled with their high-quality materials, make them highly sought after by customers.

One of the brand’s most iconic bags is the Margaux Bag. Made of soft leather, the bag develops a unique personality over time. It features an accordion-style design with adjustable straps on both sides. Although not a recent release, the bag has remained popular and has been released in different leather and color versions. With the recent trend of large-sized handbags making a comeback, this bag has become popular once again. The bag is available in two different sizes, with the large and medium sizes being suitable for 2 to 3 days of travel. The smallest size comes with a long shoulder strap, adding elegance to any outfit.

Soft Margaux 17 Bag in Leather $52,900
Soft Margaux 15 Bag in Leather $38,800
Soft Margaux 12 Bag in Suede $40,900
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