The relationship between fashion and music has always been intricate, with both complementing each other and influencing one another. On one hand, musicians’ signature styles drive fashion trends; on the other hand, fashion trends turn musicians into icons. Looking back at history, the sparks from the collision of fashion and music have even sparked a revolution in women’s fashion history.
Recently, Alexander McQueen enlisted the famous British music video director Sophie Muller to shoot a short film for the Jewelled Satchel handbag, showcasing the stylish and distinctive female image created by creative director Sarah Burton. The short film is titled “Lucia: The Jewelled Satchel” and features musician and model Lucia Fairfull as the lead actress.
Sophie Muller maintains a black and white color style throughout the entire short film, featuring Lucia Fairfull with a retro big wavy hairstyle, dressed in a tailored suit jacket, sporting bright red nail polish. She appears holding a black crocodile-patterned Jewelled Satchel handbag, exuding a stylish and commanding look.
The short film was shot in Lucia Fairfull’s hometown of Glasgow, featuring iconic local live house Barrowland Ballroom, giving viewers a glimpse of her performance with the band Lucia and the Best Boys. Through the avant-garde filming techniques of Sophie Muller, Sarah Burton and Lucia Fairfull’s creative essence are condensed together.
Seeing this, one can’t help but marvel at Alexander McQueen’s bold move to break traditional styles, and embracing film culture is clearly the next step in Sarah Burton’s style evolution. However, this handbag film will also be released as a complete film series in 2023, with each film representing the brand’s design for every female image.
