Marc Jacobs’ sub-brand Heaven, with design concepts covering topics such as gender fluidity, anti-utopia, psychedelia… and other non-mainstream themes. However, it must be admitted that these are the various elements that have always inspired Marc Jacobs, and the birth of Heaven has also become the driving force for integrating these subcultures into a new generation.
Recently, the brand launched a collaboration series with Dr. Martens, recreating the spirit of the 90s through a modern nostalgic visual style, paying tribute to the subcultures of that era.
The collaborative series includes Audrick 8i HMJ Croc boots and Audrick 3i HMJ Croc shoes, both featuring a lightweight 1.9-inch Quad Neoteric sole for an exaggerated silhouette; the uppers are made of New Vibrance Croco leather, with SoftWair insoles for added comfort. The details are eye-catching, with daisy-shaped eyelets, Heaven by Marc Jacobs’ double-headed teddy bear shoe charms, surrounded by extra-long laces, black and yellow heel loops, and distinctive stitching, embodying the similar unique rebellious spirit of Dr. Martens and Marc Jacobs.
