Throughout, CLOT has been seen as a symbol of streetwear, while Lacoste represents the elegance of French sports. This collaboration is like dressing a polo shirt in a Chinese martial arts studio, where two brands with vastly different styles break each other’s stereotypes, cleverly blending the unique charm of Chinese culture with the classic elegance of French sports. This fall/winter collection incorporates Lacoste’s classic tennis style with elements of Chinese martial arts, showcasing the spark of collision between east and west.
CLOT and Lacoste have teamed up to launch a new autumn/winter collaborative collection, consisting of 15 clothing items including jackets, hoodies, polo shirts, t-shirts, pants, and a range of accessories such as socks, scarves, and hats. Each piece features unique Chinese pattern logos and print designs, showcasing the brand’s creative interpretation of cultural fusion.
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The highlight of this collaboration series lies in the use of Lacoste’s iconic Polo material, combined with a tracksuit designed in traditional Chinese style, cleverly blending crisp white, crocodile green, and navy blue inspired by Chinese porcelain, creating a new street fashion style. The series was visually shot in Paris, set in the Asian art space Pagoda Paris in the 8th arrondissement of Paris, where the dynamic display by models from both East and West fully expresses the fusion and resonance of multiculturalism.
Clot’s iconic figure Edison expressed that the series aims to break cultural boundaries, allowing more people to understand and appreciate Chinese aesthetics, while also showcasing Lacoste’s unique position in sporty fashion.
*The CLOT x Lacoste Fall/Winter collection will be available for sale globally starting September 6, 2024, at major JUICE stores and the official website simultaneously.