In the world of fashion, denim is as essential as the blue sky of nature. Marimekko’s newly launched Maridenim collection perfectly combines the classic Unikko pattern, bringing new inspiration for autumn outfits. The new collection includes three uniquely tailored styles of jeans—straight, wide-leg, and barrel taper—each offering versatile styling options that showcase a fresh attitude toward fashion.
Not only that, the collection incorporates the brand’s iconic Unikko print, breathing new life into the classic “denim on denim” style. The laser printing technique gives each piece a more modern feel while maintaining a subtle balance between nature and technology. The four classic shades of medium indigo, light indigo, black, and washed black resemble the varying depths of shadow in an autumn forest, offering endless styling inspiration for perfect looks in various occasions.
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The Maridenim collection is made entirely of 100% pure cotton, with 80% sourced from organic cotton and 20% from recycled cotton, showcasing Marimekko’s commitment to environmental sustainability. From detachable buttons to a no-rivet design, every detail reflects the brand’s dedication to protecting the environment. The metal accessories are also free from electroplating, ensuring that each piece is both durable and eco-friendly, making it an essential item for this autumn and winter season.