Valentino surprises with the release of the latest menswear ad featuring popular BTS member SUGA from Korea! As Valentino’s global brand ambassador “DI.VA,” SUGA showcases the menswear collection created by creative director Pierpaolo Piccioli, flawlessly mastering multiple fashion looks with his unique style!
The stage charm of the boy group BTS needs no further explanation, and the focus is also on the personal style of each member. Among them, Suga has been the global brand ambassador for Valentino since January last year as “DI.VA.” Valentino recently surprised fans with a new menswear ad featuring him, including a video and multiple stylish photos directed by creative director Pierpaolo Piccioli and shot by renowned photographer Theo Wenner, with the theme of SUGA’s inner story as a popular idol (yes, it’s him).
The camera in the ad captured SUGA appearing on the street surrounded by a large number of fans and media, to the moment he stepped into the studio, showing his confidence and personality through a casual side. In the ad, he wears the latest Spring/Summer 2024 menswear collection created by creative director Pierpaolo Piccioli, pairing a suit with shorts, Valentino Garavani Locò Bag, and Valentino Garavani One Stud sneakers as accessories, revealing SUGA’s free-spirited romantic attitude. The Valentino The Narratives collection he is wearing is now available in boutiques and on the Valentino website.
SUGA enlisted as a conscripted policeman as early as September last year, and Valentino released a promotional video shot by him after many months. I believe it will surely surprise and delight fans! Let’s all look forward to the day when BTS reunites in 2025!
