When it comes to the best travel companion on a journey, Samsonite suitcases have always been the preferred choice for many fashionable travelers! To showcase the brand’s century-long history, Samsonite recently held an exclusive exhibition called “Next Stop Samsonite: A Journey Through Time” at the 72-13 arts building in Singapore. Several Asia-Pacific brand ambassadors, including Lee Dong Wook, Jeffrey Wei Junsheng, and Li Han, attended the event together, creating a lively atmosphere!
“Next Stop Samsonite: A Journey Through Time” Reveals Upcoming Luggage Collection
For over 113 years, Samsonite has continuously brought high-quality, innovative, and stylish luggage products. This exhibition design concept is avant-garde and fashionable, taking the concept of time travel as its inspiration. Through three interactive installations, it emphasizes the brand’s fusion of smart technology and fashion style, showcasing Samsonite’s range of innovative, stylish, and practical travel products. From the classic hand-carry luggage of 1910 to the innovative functional suitcases, it interprets the brand’s century-long history through innovative technology.
Exhibition previews the upcoming release of three luggage series, providing the best travel companions for both business and leisure trips. As the flagship bestselling EVOA series, the new upgraded version EVOA Z series combines a minimalist streamlined design with innovative shock-absorbing wheels. The SBL Major-Lite series is made of durable Curv® material, emphasizing lightweight toughness and ultimate durability. The New Streamlite series is a limited edition collection inspired by the classic Streamlite series from the 1940s, made with smooth leather finishes and featuring color-blocked leather exteriors with limited edition serial numbers, and vintage print patterns on the interior fabric, exuding a charming classical allure.
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A gathering of stars, a bustling scene
This event brings together a number of spokespersons from the Asia-Pacific region for the first time, including Korean brand ambassador Lee Dong Wook, Hong Kong brand ambassador William Chan, Taiwanese brand ambassador Li Han, as well as Japanese actress Ayaka Miyoshi and fashion influencer Yoyo Cao, shining brightly.
Jeffrey Wei Junsheng, who appeared for the first time as the spokesperson for Hong Kong and Macau, showcased a stylish traveler look, paired with the RE.CLASSIC shoulder bag, and made a grand entrance at the event with the iconic C-LITE luggage series. During the event, he shared some tips with ZTYLEZ readers on choosing travel bags and handling luggage efficiently.
With the Netflix series “Alice in Borderland” gaining a large number of fans, Japanese actress Ayaka Miyoshi made a sexy and stylish appearance in a see-through outfit. During the event, she also shared the essential items for traveling with us. Can you guess what they are?
