Dior’s flagship store at 30 Montaigne Avenue in Paris has finally returned in a new and magnificent way after two years of renovation! Recently, elf-like goddess Anya Taylor-Joy visited the store in her capacity as brand ambassador to see its fresh new look, while BLACKPINK’s Jisoo, who had just completed her Paris Fashion Week schedule, also made a special trip to admire it. Let’s follow these two “Dior ambassadors” and take a look at the new look of this store that exudes the brand’s elegant style!
Dior 30 Montaigne has witnessed the birth of various classic collections over the past 75 years. In order to bring together the exciting pieces from all these years, the most anticipated part of this renovation project is the introduction of the new exhibition space, La Galerie Dior! This space showcases the outstanding designs of the brand’s founder, Christian Dior, as well as the tailors, perfumers, and 6 former creative directors of the brand: Yves Saint Laurent, Marc Bohan, Gianfranco Ferré, John Galliano, Raf Simons, and Maria Grazia Chiuri.
The most eye-catching must be this colorful “treasure chest”, displaying 1874 items, including 452 mini dresses and 1422 3D printed items, bringing a stunning visual impact. Anya Taylor-Joy and Jisoo have both checked in at this location.
This exhibition space is led by former Paris YSL Museum director Olivier Flaviano, with set design by designer Nathalie Crinière, covering a total area of over 2000 square meters and divided into 13 themed spaces. Here, viewers can see over a hundred haute couture dresses, women’s wear, and over a hundred accessories created by past creative directors of Dior, all of which are stunning in both the exhibits and the space design! Additionally, the brand also showcases clothing design sketches and files, allowing everyone to see the brand’s design history from the past to the present in great detail.
Of course, the exhibition space mentioned above is just one part of the flagship store, with a total area of over 10,000 square meters at 30 Montaigne Avenue. In addition to the 3,000 square meters of boutique space, there are also additions such as the Monsieur Dior restaurant, Pâtisserie Dior dessert shop, garden, luxury custom workshop, and hotel suites, providing a comprehensive fashion experience.
With the new flagship store showcasing a glamorous new look, along with a series of rich consumer experiences reopening, it is believed that in the future, it will attract many fashion enthusiasts to make a pilgrimage to Paris!
Image source and learn more: Dior 30 Montaigne
