H&M and Simone Rocha‘s collaboration news is definitely the first shocking surprise in the fashion industry in 2021. Fashion enthusiasts are all geared up and ready to welcome the day the collection goes on sale. After much anticipation, the brand finally released the complete lookbook of the Simone Rocha x H&M collection yesterday evening, allowing everyone to closely examine the exquisite details of this highly anticipated collaboration!
Simone Rocha excels at creating a dreamy atmosphere with details like sheer fabric, pleats, and bubble sleeves. Unrestricted by the approachable framework of fast fashion, she continues to incorporate these iconic elements into her designs, presenting a collaborative series full of strong personal style.
Floral patterns, tassels, pleats, and hollow designs run through the entire women’s wear collection, with pink, red, black, and white as the main colors, bringing a unified and coherent style to the series. The bubble-sleeved chiffon dress full of Simone Rocha style, with floral patterns and bow details on the neck, further elevates the romantic feeling. The all-white jumpsuit uses hollow fabric, lace, and pearl embellishments to create an elegant texture reminiscent of a light wedding gown.
In addition to the iconic jumpsuit, the collection also offers practical yet Simone Rocha-themed pieces. Puff-sleeve trench coats, pearl collar knit tops, and red and white checkered Ruffles vests are also essential items in the fashion wardrobe. Under Simone Rocha’s pen, not only sweet and romantic, but also two relatively edgy designs in the women’s collection, red and black checkered jumpsuits and trousers, paired with layered lace chiffon, inject rebellious personality into sweet girls.
Another highlight of the collection is Simone Rocha’s debut menswear designs. Trench coats, wool suits, chunky knit sweaters, pure white shirts, and other practical and versatile pieces have been infused with Simone Rocha’s romantic touch. The simple pearl-trimmed collars inject an unprecedented elegant texture into men’s clothing. In terms of colors, white, pink, and black are the main focus, simple and understated, striking a perfect balance between surprise and pleasing durability without straying from personal style. Simone Rocha’s cleverness and sophistication in her first menswear collection are truly impressive!
Simone Rocha x H&M designer collaboration series will be available in limited quantities on March 11 at the Fashion Walk H&M flagship store in Causeway Bay and hm.com.
