Phoebe Philo returns to the fashion industry! Her personal eponymous fashion brand will definitely release a new collection on October 30th!
Phoebe Philo, who once dominated the fashion industry and was known as the “Queen of Minimalism,” parted ways with Celine in 2018. As early as 2020, there were reports in the media that Phoebe Philo would be launching her own brand. However, as time passed, no further information was released. After three years, Phoebe Philo finally created an Instagram account, and her first post announced the upcoming launch of her personal brand. In July, she even opened up member registration ahead of the official debut scheduled for September, although it has been slightly delayed. Recently, she also released a new Gif image, giving fans a glimpse of some details from the first collection. Fans can finally look forward to Phoebe Philo’s comeback with anticipation!
Further reading:
- 【SS24 Paris Fashion Week】Loewe Subverts Everyday Dressing with Stylish and Playful New Proportions
- 2024 Spring/Summer Fashion Week Hairstyle Trends: Ballet-inspired Braids, Gender-neutral Slicked Back Hair, Strong Comeback of Hairbands!
- cafe ToGather by LOG-ON transforms into an art gallery, showcasing the exhibition of Japanese artist Maki Kuchida!
Before the official debut of Phoebe Philo’s personal eponymous brand, let’s take a look back at her design journey and iconic works.
Celine’s Golden 10 Years
Phoebe Philo, born in Paris in 1973, is described as the “designer who understands women’s needs the most.” After graduating from Central Saint Martins College of Art and Design in London in 1996, she entered Chloé after being recognized by Stella McCartney. Later, she became the creative director, creating a new romantic and elegant aesthetic for Chloé. In 2008, she took over Celine as the creative director, and during her 10-year tenure, she had a brilliant chapter in her design career, creating a modern and minimalist unique aesthetic. Even though she has left the brand for some time now, there are still a group of “Old Celine” followers.
Phoebe Philo’s iconic handbag designs
Whether it’s during the Chloé or Celine era, Phoebe Philo has brought countless iconic handbags. During her time at Chloé, she launched the Paddington Bag and the Edith bag. As for her time at Celine, the Classic Box, Luggage Bag, and Belt Bag, any design led by Phoebe Philo is guaranteed to be a hot seller and continues to have a strong presence in the market.
Phoebe Philo in full control
This time, Phoebe Philo returns with her eponymous brand, supported by the LVMH group. However, due to her small shareholding, Phoebe Philo will still have control over the company’s creativity and operations. The brand offers a complete range of ready-to-wear and accessories, continuing Phoebe Philo’s aesthetic style and focusing on exceptional quality and design, with a core principle of sustainability. As the new brand does not have physical stores yet, the first collection is expected to be available on the official website, PhoebePhilo.com. Please stay tuned. If you haven’t registered yet, please do so quickly!
