CHANEL recently announced that popular young actor Timothée Chalamet has become the new ambassador for the BLEU DE CHANEL fragrance line. They have also released a series of mysterious dark blue styled photos, showcasing his unique charm that combines both rebelliousness and elegance. What is it about this “sweet tea” boy that has captured the brand’s attention?
Timothée Chalamet and BLEU DE CHANEL’s new advertising styling photos were directed and shot by Mario Sorrenti. Timothée Chalamet, who is collaborating with CHANEL Beauty for the first time, injects youthful vitality into the brand and perfectly interprets the delicate elegance of the perfume, breaking gender boundaries. Now he has become a diverse face of BLEU DE CHANEL for men, joining CHANEL Beauty on a new journey, and future collaborations are even more anticipated.
Further reading:
- Embrace Bright Colors in Summer! Marimekko 2023 Spring/Summer Collection, the Printed Jumpsuit for the Hot Summer
- Surprise your partner with a special gift! 520 Limited Edition: Valentino Rockstud 23 handbag, Balenciaga Limited Edition “Red Heart”
- Continuing the fashion variation of eyelashes! Gucci 2024 early spring fashion show brings avant-garde and interesting eye makeup
Timothée Chalamet, 27 years old, rose to fame in 2017 with his role as Elio Perlman in the film “Call Me by Your Name,” earning him a nomination for Best Actor at the Oscars and increasing his popularity. He has since portrayed various diverse characters, from the noble heir of a planet’s ruling family in “Dune” to the chocolate factory owner in “Wonka,” and is highly anticipated for his role as the legendary musician in the upcoming biographical film “A Complete Unknown,” which begins filming this summer. Timothée Chalamet refuses to conform to norms and bravely lives as his true self, qualities that have caught the attention of the brand, perfectly embodying the forward-thinking vision and avant-garde spirit of BLEU DE CHANEL’s new chapter.
For Timothée Chalamet, perfume has a specific purpose behind it. It is not just a symbol of a moment, but also represents something more meaningful. Timothée Chalamet says, “What I particularly appreciate about BLEU DE CHANEL is that it is different from film or storytelling in a broad sense. Its fragrance and the story behind it are interpreted by us; it ultimately comes down to a subtle determination and confidence, the unique interpretation of the wearer, and the feeling that the perfume gives him.” Spraying on BLEU DE CHANEL before going out helps him establish his identity and show his most confident side.