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October 7, 2022

Super charming! Sammi Cheng’s brand new Loro Piana styling photos, showcasing a lazy and natural temperament.

The ever-changing image of the queen of heaven, Sammi Cheng, has been very active in various fashion events recently. She just returned to Hong Kong after attending Fashion Week and released a new set of styling photos for Loro Piana’s Cocooning series. This time, Sammi deviates from her usual tough and handsome style, instead wearing elegant and delicate casual clothes, showing a natural and comfortable lifestyle atmosphere, revealing a lazy and natural temperament, so beautiful!

Sammi is dressed in the elegant and delicate Cocooning series in the photos, using different pieces to create layers. Whether it’s wearing a turtleneck sweater with leggings and soft woolen home boots, lazily sitting on the sofa; or putting on a woolen suspender skirt, strolling in the lush garden, every move and gesture shows a charming and confident side. In the behind-the-scenes video of the shoot, Sammi eloquently explains the essence of this series: “True happiness comes from living freely. When we embrace ourselves fully, we can experience the most comfortable life: unrestrained and carefree.”

Sammi’s interpretation of the Cocooning series this time focuses on comfortable materials and tailored cuts, with a design that is light and allows the clothes to wrap around the body’s curves freely. Using natural and precious fibers such as cashmere, kid mohair, cashmere silk blend fabrics, and cashmere knits, the collection is soft and comfortable, paired with elegant and harmonious colors from Nougat to CandogliaMarble, from Kasha to WhiteSnow, creating a natural and harmonious atmosphere. The series outlines lingerie shapes with knitted fabrics, subverting the concept of inner and outerwear. It includes velvet Ajour camisoles, cropped tops, camisole tank tops, long cardigans, hoodies, and turtleneck sweaters, suitable not only for wearing at home but also for any relaxing or intimate moments, from personal solitude to social gatherings.

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