In recent years, more and more skincare brands have joined the ranks of “sustainable development”, and Canadian niche skincare brand The Ordinary is one of them. Recently, the brand not only launched products in compliance with environmental principles, but also brought the limited-time flash “Tiny Store” super mini shop pop-up to Hong Kong, allowing everyone to take photos and check-in to their heart’s content!
The Ordinary has launched larger sizes for 3 products, with packaging that on average reduces packaging material weight by 35% compared to the existing regular sizes, which can reduce carbon emissions and minimize environmental impact. It seems that in addition to the high cost-performance ratio and affordable prices that are easy to get, everyone has another reason to buy!
The new members of the enlarged packaging include “Azelaic Acid Suspension 10%”, which contains Azelaic Acid that can brighten the skin tone, visibly smooth the skin, and provide high-efficiency antioxidant effects.
“The Ordinary Alpha Arbutin 2% + HA Serum” contains a high concentration of pure Alpha Arbutin 2% + HA, which effectively lightens dark spots and pigmentation. The new generation of hyaluronic acid enhances penetration.
Additionally, there is a “Salicylic Acid Mask 2%”, which helps to adjust the problems of dull skin tone and uneven skin texture. The charcoal and clay ingredients in it can enhance the smoothness of the skin, while making the skin feel refreshed.
To celebrate the addition of new products, The Ordinary has specially created a mini store model based on their London Soho store, and will bring limited-time popup stores to 6 locations worldwide.
The “Tiny Store” in Hong Kong will be making a flash appearance at Times Square in Causeway Bay from June 26 to 27. Remember to seize the opportunity to visit and check in, and you may have the chance to receive surprise gifts. Don’t miss out!
Learn more: The Ordinary
圖片來源：The Ordinary
