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February 24, 2022

Even Byredo loves BV green? Giving up metal packaging for the most fashionable color scheme

Byredo-2022-眼妝系列

Byredo has always used artistic silhouettes and futuristic metallic materials to create makeup products with a strong personal style and unique characteristics, which are loved by those who seek to stand out. However, in the spring of 2022, the brand unexpectedly made a bold change to its distinctive packaging design and released a mascara with a completely different style from the past!

Byredo-2022-眼妝系列

Byredo Astronomical Mascara $370

First, let me introduce the most obvious mascara for everyone. In the past, Byredo’s mascara used an irregular metal tube design. This time, the Astronomical mascara selected the current most fashionable and slightly BV green shadow neon green packaging, giving the mascara a new trendy look. The new formula and texture also undergo changes, containing 91% natural ingredients in a completely vegan formula, making it the brand’s purest mascara to date. With a curved design silicone brush head, it can pick up the right amount of fibers, layering to create a full and dense effect.

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