Last week, Dior Beauty just announced the appointment of only 19-year-old female tennis Grand Slam champion Emma Raducanu as the latest ambassador for the new anti-pollution cleansing series. Less than a week later, the brand presented a new project. This time, they collaborated with “Dior in the World,” and even more compellingly, with Blackpink Jisoo and Anya-Taylor Joy, two goddesses with the strongest appeal and sales power, to bring the highly anticipated new Dior Addict lipstick series with a 100% expectation level!
Looking back, the Dior Addict lipstick advertising campaigns have always featured supermodels who have a close collaboration with the brand, including Cara Delevingne and Kate Moss from different generations. In 2022, the brand has brought in Jisoo, Anya-Taylor Joy, and French artist Sharon Alexie to appear in the campaign together, becoming the ambassadors for the 2022 Dior Addict series.
In addition to shooting hard photos for the series, Jisoo also exposed promotional videos on her related IG. It is understood that this time the brand will replace the classic Dior Addict lipstick with a lip care formula containing 90% natural ingredients, and the lipstick will be adorned with a dazzling new packaging design. Want to know what irresistible charm this most anticipated lipstick series for spring 2022 has for beauty enthusiasts? Remember to stay tuned for the latest news from ztylez!
