Ralph Lauren has always been at the forefront of fashion, and their influence extends beyond the fashion industry to the fragrance market. Ralph Lauren Fragrances, the first brand specialty store in Hong Kong, officially opened in December! Located in Tsim Sha Tsui’s K11 MUSEA, it embodies the brand’s definition of a luxurious lifestyle and allows customers to instantly immerse themselves in the classic American lifestyle world created by Ralph Lauren Fragrances!
The specialty store perfectly presents the brand’s pursuit of a luxurious and comfortable lifestyle through exquisite decoration and design, with every detail exuding unique charm. The delicate combination of saddle leather and polished wood creates a harmonious and layered effect in the refined shade of royal navy blue. The addition of modern gold and bronze accents adds a touch of timeless elegance to the overall atmosphere.
The store showcases a variety of Ralph Lauren Fragrances high-end perfume collections, bath and body care products, including the classic Polo, Polo Blue, Polo Black, Polo Red, and Ralph Lauren Romance, as well as the fashionable Ralph’s Club and the latest launch, Polo Earth, which promotes environmental protection. Each fragrance perfectly embodies the brand’s unique style and philosophy.
Further reading:
- 10/10 HOPE Causeway Bay’s first store officially opens: the top 4 best-selling products with the highest repurchase rate!
- 2024 Year of the Dragon Limited Edition Collection: Bottega Veneta, Burberry, Gucci… Making Your Festive Season Stylish!
- Tiffany & Co. Deluxe Watch! Dreamy Tiffany Blue body, rotating steering wheel to set the time
The Ralph’s Club collection exudes an air of elegance and confidence, capturing the essence of the modern gentleman. With a fragrance that combines the scents of lavender, sage, cedarwood, and vetiver, it creates a refreshing, warm, and earthy tone, perfectly showcasing the epitome of elegance and presenting an irresistible charm.
Polo Earth is a perfume that pays tribute to the fragrance of nature. It is carefully crafted based on the concept of environmental protection, not only praising nature but also committing to the idea of sustainability. Designed by top perfumer ELISE BENAT, it depicts a vivid natural scene through the exquisite combination of citrus, floral, and woody notes, perfectly embodying the essence of “Earth”.
It is worth mentioning that the brand has opened a Ralph’s Coffee pop-up store near the perfume specialty store to express the brand’s pursuit of an elegant lifestyle in an imaginative way. After customers make purchases at the specialty store, they can exchange their receipts for New York-style cookies, including espresso chocolate, molten chocolate, oatmeal raisin, and red velvet flavors, ensuring that customers can taste a luxurious American lifestyle while shopping.
To celebrate the opening of the flagship store, Ralph Lauren Fragrances has specially launched a series of promotions and surprise gifts. Customers can enjoy personalized engraving services by purchasing any perfume or candle, creating unique gifts or personalized fragrances.
