Applying fragrance daily is not only a pursuit of a sense of ritual in life, allowing the lingering scent on the body to become a personal mark, but also an expression of indescribable emotions. The niche perfume brand Byredo recently released the Blanche Collector’s Edition Eau de Parfum, capturing the intimate feeling of the skin with its scent.
Blanche’s creative concept for the fragrance comes from the texture of fabrics and skin, with a warm scent that transcends gender, capturing people’s real intimate lives. This fragrance blends gentle aldehydes with delicate roses, complemented by sandalwood and musk in the base notes, lingering on the skin, evoking thoughts of the soft scent of clean skin and old clothes, or the healing feeling of diving into a fresh cotton quilt after a long day.
To echo the gentle, pure scent, the limited edition Blanche Eau de Parfum also features a pure white bottle cap design, while the new Blanche ad campaign similarly showcases the pure aesthetic of the perfume.
This time, Blanche invited photographer Kacper Kasprzyk to take the lead, with ultimate fighting champion boxer Ilir Latifi and professional dancer and bikini fitness athlete Rebecka Eklund as the protagonists. They are wrapped in fresh white cotton, showcasing the intimacy of skin and scent, while displaying strength in a minimalist style.
Learn more: Byredo
圖片來源:Byredo