The small-scale fragrance brand Aesop, which has always been popular among literary girls, not only brings a fragrance full of natural poetry, but also maintains a fresh and high-quality design in its stores. The Aesop store located in the shopping mall of Lee Garden One has recently been redecorated with a new style, echoing the urban atmosphere while also revealing a nostalgic feeling of movies.
The design inspiration for the Aesop store in Festival Walk comes from the surrounding streets of Kowloon Tong. Kowloon was once a walled city, and now it is filled with low-rise, high-density buildings. The unique sense of neighborhood and urban architectural style of this area have become the design aesthetic of the Aesop store. In the spacious store, a long table and floor tiles made of granite are placed, paying homage to the traditional verandas of local residences. The stainless steel counter exudes a refreshing feeling, and the neatly displayed Aesop perfumes and skincare products also evoke the architectural features of the city.
It is also worth mentioning that the lighting design in the Aesop store in Festival Walk is inspired by director Wong Kar-wai’s romantic classic “In the Mood for Love,” creating a soft and emotional atmosphere. The embellishment of red furniture in the store, as well as the sense of layering brought by the sheer curtains, further echoes the intense emotions that captivate audiences in the film. Next time you pass by Festival Walk, why not step into the store yourself and experience this unique atmosphere.
Learn more and image source: Aesop
