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March 25, 2020

What makes 22-year-old Lauren Tsai become the global spokesperson for SHISEIDO despite her aloof appearance?

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SHISEIDO, Lauren Tsai

Shiseido recently announced that they have chosen 22-year-old mixed-race American-Taiwanese model Lauren Tsai as the global ambassador for the brand. Looking back at the brand’s past ambassadors, from Oscar-winning actress Jennifer Connelly to supermodel He Sui, each one has had high popularity and prestige in the international fashion industry. So, what makes this young Miss Tsai deserving of being the global ambassador for SHISEIDO?

Netflix fans may have a slight impression of Lauren, who is one of the main characters in the second season of the Netflix reality show “Terrace House: Aloha State.” Before joining “Terrace House,” Lauren was just a half-Japanese, half-American model with a modest career in Japan. When her modeling career didn’t go as planned, she decided to audition for “Terrace House” and successfully became a member. Despite her mixed performance on the reality show, Lauren’s cool demeanor has already won her popularity and made her memorable to the public!

After the explosion of “Duplex Apartment,” Lauren also ushered in the spring of her modeling career. Dolce & Gabbana, Uniqlo, and NIKE have also approached her successively, her unique temperament, tall figure, and flawless skin finally being accepted and cherished by the fashion industry, this little girl from Hawaii!

Besides being a model, Lauren is also an illustrator with great talent in painting. She has been recognized by Marc Jacobs and Marvel Studio, who have invited her to create and collaborate on illustration projects. Even popular artist KAWS occasionally likes Lauren’s work on IG, her talent and popularity in the art world are absolutely undeniable.

And Lauren’s new work is playing an important role as Claudia in the Netflix-produced youth film “Moxie” with a theme of feminism, acting alongside Hadley Robinson, which will surely elevate her popularity!

The “resume” above, in addition to good looks and high popularity, Lauren also has the “cherry blossom skin” that every girl envies! Looking closely at the latest White Lucent brightening spot essence advertisement she shot for SHISEIDO, with flawless skin that is white and translucent, you will completely understand why she, at 22 years old, became the global spokesperson for SHISEIDO!

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