Not everyone can afford the authentic artworks of legendary painters, but we can bring these masterpieces home in a different form!
Recently, UNIQLO collaborated with The Museum of Modern Art (MoMA) to launch a new co-branded clothing series, MoMA Art Icons, featuring works by artists such as Van Gogh, Monet, Dali, Mondrian, LeWitt, and Popova designed into T-shirts and hoodies, allowing everyone to easily collect these “art treasures”!
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In terms of T-shirts, the most anticipated ones are definitely the two that feature the works of two Impressionist masters. The Van Gogh T-Shirt features a reproduction of “Starry Night” (1889). Van Gogh’s works are known for their moving beauty and vibrant colors, with this piece being one of the most well-known and impactful.
The Monet T-Shirt features a reproduction of Water Lilies (1914–26). As a proponent of the Impressionist movement, Monet drew endless inspiration from the plants, trees, and ponds in his garden at Giverny, France. Wearing such a iconic artwork is sure to catch everyone’s eye!
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In addition, the Mondrian T-Shirt features the design of “Composition No. II, with Red and Blue” (1929) on the pocket. In order to develop a universal artistic language, Mondrian simplified the composition of his paintings into grids and primary colors, becoming one of the representative works of the new neoplasticism in contemporary art.
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The style of Salvador Dali features a reproduction of “The Persistence of Memory” (1931). Dali’s inspiration comes from the subconscious, dreams, and imagination in surrealist works, blending reality and fiction to showcase a unique surrealist charm.
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There are also two long-sleeved casual tops, one is Liubov Popova’s “5 x 5 = 25: An Exhibition of Painting” painted in 1921, and the other is a work by Sol LeWitt, a key figure in the development of conceptual art in the 1960s, painted in 1977.
The T-Shirt is priced at 99 Hong Kong dollars, while the long-sleeved version is 149 Hong Kong dollars. This collaborative series selects artists with a profound influence on art history and their paintings as design inspiration, allowing everyone to purchase classic masterpieces at an affordable price. It combines art with fashion trends, making it a worthwhile purchase!
Image source and learn more: MoMA Design Store