As a new member of the Moncler Genius project under Moncler, JW Anderson brought a unique “fashion show” at the Moncler Genius event in Milan earlier this year, gathering all creative ideas in one box. Just open the Pandora’s box, hang up the exhibits inside, and you can enjoy the fashion show anytime.
To celebrate the launch of the Moncler x JW Anderson collaboration collection, the two parties have recreated the concept of “Fashion Show in a Box” and released 500 limited edition file boxes “Exhibition in a Box”. Inspired by the idea of a “show in a box”, the box contains a collection of stunning photos taken by Tyler Mitchell, as well as photos taken by Anderson and Mitchell in the British countryside this summer for the collection.
This “Exhibition in a Box” is not only an art medium, but also a fashionable record of preservation. Audiences can view and display it from different angles according to their unique creativity, creating a unique experience.
