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January 26, 2023

New Year’s Greetings: Zegna’s “Good Fortune” Premium Cashmere Collection

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Zegna

During the New Year, it is important to dress in a vibrant and eye-catching manner. Zegna’s exquisite luxury menswear is definitely a good choice, and their newly launched Oasi Cashmere collection is particularly special with its festive color palette.

Zegna

In traditional Chinese culture, red symbolizes “good luck” and gold represents “wealth”. The brand has chosen these color schemes as the basis for the Oasi Cashmere series, wishing everyone a prosperous year and great success (“red rabbit” symbolizes “great success”).

Zegna
Zegna

The series takes inspiration from the brand’s birthplace, Oasi Zegna, featuring cashmere outerwear and round-neck cashmere sweaters with a soft fabric texture. In terms of color, while the main tone is red and gold, it adheres to a low-key style, using brick red, ochre, and the brand’s iconic chestnut brown to interpret the festive feeling of the Lunar New Year styling.

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