For those of you who love shopping for fashion items online, I believe the name of the online shopping platform FORWARD [FWRD] will definitely not be unfamiliar. In this high-end brand website under REVOLVE Group, Inc., you can not only find multiple international luxury fashion brands, but also get your hands on personalized items designed by emerging designers from around the world. And recently, there is another reason to “treasure hunt” on the website, as supermodel Kendall Jenner has confirmed her role as the new creative director of FWRD!
Aged 25 and with 180 million IG fans, Kendall Jenner frequently appears in major fashion shows, advertisements, and magazine covers, collaborating with Anna Wintour, Edward Enninful, Inez & Vinoodh, Mert & Marcus, and even the late fashion legend Karl Lagerfeld. She was awarded “Fashion Icon of the Decade” at the Fashion Media Awards! Now, this supermodel is unlocking a new achievement as the creative director of FWRD, making it a major news in the fashion industry!
Kendall, the darling of the fashion world, began a new chapter at FWRD during New York Fashion Week in September this year, taking on the role of main visual and brand strategist at FWRD. With her leadership, she is in charge of clothing style, marketing concepts, and brand promotion. With her rich fashion background and dual roles as a socialite and entrepreneur, she is definitely capable of a promotion!
Kendall, who has loved fashion since childhood, expressed her excitement at being appointed as the Creative Director by FWRD. On the other hand, Raissa Gerona, Chief Brand Officer of REVOLVE, referred to Kendall as a representative of high-end fashion, while Michael Mente, Co-CEO and Co-Founder of REVOLVE, also highly praised Kendall’s fashion taste and creativity, calling her the perfect choice for the role of Creative Director.
Just as everyone is looking forward to seeing what sparks Kendall will create with FWRD, the website has already released multiple stunning fashion photos featuring Kendall! She personally showcases a variety of fashion items available on the website, creating diverse styles such as casual and natural, stylish and handsome, and sexy and elegant. With her perfect figure and high-quality designs, she exudes a full-screen fashion aura that is impossible to look away from!
In addition to creating a stylish Lookbook for FWRD, Kendall also showcases her dressing skills and fashion sense, selecting must-have fashion items for the new season. For girls who are looking for outfit inspiration, go to the website now, and also follow the FWRD Chinese official fan group to stay updated with the latest information!
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