Pursuing a minimalist lifestyle starts with a skincare routine. More and more brands are embracing the concept of natural cleanliness, returning to the basics and eliminating unnecessary skincare steps to reduce the burden on the skin. As a minimalist enthusiast, practicality and aesthetics are equally important. This time, we have gathered 3 Korean niche skincare brands for all you tasteful ladies, with understated and minimalist packaging that will surely win you over.
One Thing
Korean organic skincare brand One Thing launched in Hong Kong in 2020. The brand advocates for a skincare philosophy that provides 100% natural ingredient formulations for the skin, eliminating unnecessary costs. Each product is a single extract, with pure ingredients, providing the skin with the purest nourishment.
One Thing insists on not using animal testing for all products, never adding any chemical ingredients, and using EWG level 1 natural raw materials. Most of the products available are vegan certified. Currently, the products include extracts, essences, essential oils, moisturizing creams, soothing creams, lip serums, natural facial soaps, etc., targeting various skin issues such as acne inflammation, sensitivity, and redness, providing the least burden to the skin while solving your most concerning skin problems.
One Thing embodies a minimalist philosophy in its packaging, adhering to the concept of “less is more” by eliminating unnecessary packaging and design, and focusing on the product itself. The appearance of the extracted liquid is clean and simple, yet still exudes a sense of luxury. In addition to being skincare products, they can also be used as home decorations, adding a sense of ritual to everyday life.
Abib
Korean natural skincare brand Abib takes its brand name from “grains,” symbolizing the demand for natural and pure quality. The brand firmly believes that returning to nature is the best way to pursue beauty, bringing the most comforting and pure nourishment to the skin in the most natural and minimalist way.
Abib products adhere to the use of no additives, no chemicals, and have also obtained the EWG green safety certification. They can be safely used by sensitive skin and pregnant women. Currently, the products include toner pads, toner, lotion, essence, sunscreen essence, moisturizer, face masks, etc. The minimalist packaging echoes the brand’s pursuit of skincare, each one is sure to captivate your heart!
PIBU PIBU
Korean skincare brand PIBU PIBU was founded in 2018 by three women from Korea, the United States, and Hong Kong. PIBU, which means “skin” in Korean, was created to address skincare concerns. PIBU PIBU is dedicated to researching various methods to develop natural products that can adapt to different skin conditions for Asian hair, scalp, and skin issues, and to share the ideal solutions for each individual’s unique skin.
PIBU PIBU believes that through the journey of clean and healthy skin, you can eliminate all skin troubles and problems, and rediscover your true self. With the concept of personalized skincare, we have pioneered 1+2 mixed ampoule personalized washing and care, 1 + 2 simple mix & match, personally combining your personalized bathing products. Combining professional science and the pursuit of a better life, each product is infused with over 90% natural and effective bioactive ingredients, and both the product itself and the external packaging strive to use natural ingredients.
PIBU PIBU’s packaging design balances the need for aesthetics and environmental friendliness, drawing inspiration from assembly toys and lunch trays, allowing you to rediscover a sense of childlike innocence! The packaging box perfectly replicates the PIBU PIBU bath set, presenting an elegant and three-dimensional artistic beauty, showcasing all the products at a glance. Just like opening a toy, open the box and mix the ampoule essence and shower gel by hand, personally creating a unique and cleansing skincare experience!
