Rihanna’s makeup brand Fenty Beauty products have always been in high demand, with some popular items, stunning makeup even frequently out of stock. However, the ultimate out-of-stock representative must be the perfume Fenty Eau de Parfum, which debuted in early August 2021 and sold out at lightning speed within 12 hours, with rare restocks!
This ultra-limited perfume, known as “unbuyable even if you’re rich,” Fenty Eau de Parfum, was created by Rihanna in collaboration with LVMH. Perfumer Jacques Cavallier Belletrud crafted the scent based on Rihanna’s creative ideas. Inspired by Rihanna’s favorite places, the fragrance features notes of magnolia, citrus, blueberry, Bulgarian rose oil, geranium, patchouli, and musk, making it a rich, unisex scent.
The packaging of the perfume is also filled with Rihanna’s personal touch, with a minimalist amber glass bottle that reflects different shines at different angles, just like how Riri, with her wheat skin tone, always radiates light. Rihanna describes this Fenty Eau de Parfum as her own scent, representing her and everything she loves.
As a perfume enthusiast and loyal fan of Riri, you must also want to own this Fenty Eau de Parfum, right? Unfortunately, since the product was launched, the production has always been quite limited, with a very long waiting list. Usually, it takes at least 2 months to get your hands on it. However, recently, Fenty Eau de Parfum seems to be ending this “hunger marketing” strategy, with a large restock on the brand’s official website and at Harvey Nichols. Rihanna even personally posted a “product recommendation” video on her personal IG, urging fans to “smell me.” After Riri’s active promotion, even if the supply is sufficient, it will probably be sold out by fans, right?
