Maison Kitsuné and the Korean emerging brand ADER ERROR, these two brands with unique styles, once again collaborated to create the latest “The Blue Fox Family” limited capsule collection, perfectly combining Maison Kitsuné’s iconic fox pattern with ADER’s blue geometric aesthetics. The series focuses on sporty style, and is unisex, creating a playful look for you.
This series is centered around sportswear, including t-shirts, polo shirts, hoodies, sports caps, sweatpants, casual shirts, and denim jeans, making it easy to mix and match to create your own sporty style. The clothing showcases logo colors and misplaced details, which are playful and dynamic; a variety of colors can enhance the visual effects, and when paired with accessories like hats and sandals, it can better match the energetic feeling of summer.
The brand also shot a series of advertisements in Paris with the theme of family, depicting a strange family under a spell. The two brands also placed spherical art installations in the stores, allowing “The Blue Fox Family” to find a home here, with a concept that is both interesting and unique. The capsule collection has been available for purchase since June 5th at Maison Kitsuné and ADER boutiques, as well as selected retailers and the official websites www.maisonkitsune.com and www.adererror.com.
Source of information and images: Provided by Maison Kitsuné and ADER boutiques
